Matt Cutts SEO Q&A

Matt Cutts SEO Q&A

Matt Cutts – Heads the Google’s WebSpam team and works on Search Quality. Matt does a very nice Q&A session at GoogleWebmasterHelp’s Channel and would be very helpful for all of us on eBusiness.lk

Ok.. all eBusiness.lk SEO friends,

bring your pen and paper .. Class starts Now!

Lets closely listen to him and understand how Google works on Search Rankings.


Here are some of my (Niro) notes to share with you,

Questions :

Do you feel that the widespread and blanket use of nofollow tags is devaluing Google’s search algorithms? Examples such as Wikipedia, where ALL external links are nofollow. Does Wikipedia mean nothing to Google’s algorithms? (Vince Samios from the United Kingdom)

  • Matt says when you check the actual percentage of NoFollow Links on the web is very low. Even though SEOs think its NoFollow everywhere – it is not so true.

Do Google take into account quality factors from nofollowed links when the links come from well established authority websites, such as Wikipedia? (jonaths from Brighton, UK)

  • Google don’t trust “NoFollow Links” simply because its Wikipedia or some other giant. So Wikipedia Spamming wont be effective.
  • So he asks the wikis – if you have trust on the pages and things relevant, don’t NoFollow – try to let page rank flow to those sites.
  • Wikipedia is actually doing changes to their processes - trusted authors and who have done good moderation gets the right to open DoFollow Links. This is encouraging.

eBusiness.lk gets over 20-30 spam comments every day. We cant trust these links so we all have to make them NoFollow. I would like to thank Google Team actually introducing NoFollow, I could imagine how much trouble with spam comments we would get without it.